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Soccer Tournament Marketing

Basic Listing

Our Basic Listings are FREE and look like this. Basic listings include information about names, locations, dates, age groups, format, competition level and cost. They may also include a logo and a brief description but do not include phone numbers, links to websites or email addresses (a contact form is used instead of a live email address).

For tournament directors looking for a little more than a basic listing there are a number of programs that we offer, each one meeting different needs and marketing goals.

Email Marketing

Advertising Program

Tournament Apps

Social Media


Email Marketing

Every day, coashes, team mangers and parents reach out to us looking for information about soccer tournaments. Many of them specifcally ask us to send them information about tournaments in their area via a double opt-in email confirmation. Many more sign up for our Tournament Alerts email newsletter. We can segment these requests by state, region, gender, age group, etc. and offer tournament directors a chance to email these people information about their own tournaments. Click here for more information.


Advertising Banners

If branding and name recognition are important goals, our soccer tournament advertising program may be the way to go. An attractive banner or "block" ad, appropriately placed on just the pages your target market is browsing is a terrific way to attract attention to your event and traffic to your website. Click here for more information.


Tournament Apps

Cell phone apps are our newest and most exciting addition to the Tournament-Guides stable of offerings. 53% of your tournament partcipants (coaches, parents and players) have smart phones, wit hthe average owner having 41 apps already downloaded. Out tournament apps give your participants immediate access to schedules, standings, field locations and tournament updates. You can even sell ads from local sponsors into your app and develop a whole new profit center.Click here for more information.


Social Media

Finally, it's no secret that Social Media is becoming increasingly important as a means of building engagement and customer loyalty online. A number of our clients have asked us to help them in this area so we have introduced a brand new social media marketing program that is specifically designed for soccer tournaments. Click here for more information.


If you would like one of our tournament marketing experts to contact you, they will be more than happy to help you to design the right program for your tournament, please email us or give us a call at (508) 888-1502.



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